Atlantis Headwear meets ONA to launch a new chapter!

A Concept born from the desert dunes: “Pueblo del Sol”.

Atlantis Headwear joins forces once more with ONA Short Film Festival Venice to bring the fourth chapter of our creative collaboration to life. This time, we worked with Joaquín Gómez — supported by his brother Tomàs and their creative team — to produce “Pueblo del Sol”, a short film that transforms the Atacama Desert into a living stage. Framed by pink-tinged dawns and the bluish shadows of dusk, the film pays tribute to the care local communities show for every grain of sand and every carved rock. It’s an invitation to feel the ground beneath your feet and to connect with the ancestral breath that ties humankind to the desert—a reflection of our own commitment to balancing performance and responsibility.

“Pueblo del Sol” is Viarly, the Voice of the Desert.

One of the film’s central figures is Viarly, whose strength embodies a deep love for the desert landscape. “The desert taught me to stop and listen to the wind,” she tells us during a break between takes. But Viarly is more than the protagonist of “Pueblo del Sol”, she’s also the brave voice of Desertika Escalada, an all-female climbing collective that transforms sport into a tool for solidarity and renewal. “Every time I climb, I feel the breath of my community lifting me up,” she shares, gazing over crevices lit by the first rays of dawn. Desertika is more than an association: it’s a refuge for women and dissidents in need—a place where rock becomes a training ground for trust and growth, and the desert a quiet embrace that teaches us to protect what we love.

“Pueblo del Sol” is Elder, where ancient roots meet new challenges.

Elder, co-protagonist of “Pueblo del Sol”, climbs the walls of Atacama alongside Viarly, his mentor and “rock sister.” With emotion in his voice, he reflects: “Here, the wind whispers ancient stories, and every grain of sand feels like a memory worth keeping.” During another on-set pause, he confides: “I’ve learned that fear is an ally. It pushes me past my limits and helps me discover who I really am.” Elder ends his story with a smile: “I remember the first time Viarly pulled me to the top of that endless cliff. My legs were jelly, and my heart was in my throat. That was the moment I realized I wasn’t just climbing a wall—I was building a new family.”