Atlantis Headwear x rehub
At “30 Hats Later” we left an indelible mark
rehub: where artistry embraces sustainability.
In the heart of Murano, rehub was born from the fusion of glassmaking tradition and cutting-edge research. A pioneering venture capable of transforming non-recyclable glass into a malleable paste at room temperature through a patented process, entirely free of plastics and resins. This material, known as revéro, is remarkably versatile: it can be shaped with industrial techniques such as rolling, injection molding, or even 3D printing using a proprietary extruder, while retaining the unique strength and aesthetics of glass.
Atlantis Headwear x rehub
When we choose our partners, we seek meaning, not mere appearances. With Sea the Change and rehub, we walk along the same path: reducing emissions, minimizing waste, and safeguarding local identity. Two different realities, yet united by a common vision, turning sustainability into a tangible gesture, capable of leaving an authentic mark. This challenge finds its most powerful symbol in the 1,000 tons of non-recyclable glass that Murano discards every year: the equivalent of the weight of St. Mark’s Campanile in Venice. A heavy legacy that rehub collects, revalues, and reshapes into new possibilities.
rehub x “30 Hats Later”
At “30 Hats Later” we wanted to leave an indelible mark: the choice to collaborate with rehub for the pins and coasters offered to our guests was not merely aesthetic. It was a statement of principle. Each piece, unique in substance and refined in form, carries the story of non-recyclable glass, the technology that regenerates it, and our desire for every gathering to be guided by responsible management.
The synergy between Atlantis Headwear and rehub mirrors what we have become as a Benefit Corporation: we no longer measure just “how much” we do, but above all “why” we do it. This is the invisible thread linking our past to the challenges of the future: making beauty not a privilege, but an act of responsibility.
