Merino wool

Merino wool represents the pinnacle of natural fibers, valued for its lightness, refined softness to the touch, and natural thermoregulating properties. A noble material, designed to maintain a constant thermal balance in every context.

Aware of the environmental impact of traditional production, we have adopted 100% pre-consumer recycled wool in 2 out of 4 styles of the new Atlantis Winter 2026 Collection.

This fiber is recovered from industrial production waste: materials that would otherwise be treated as refuse. A responsible approach that allows us to enhance existing resources while reducing the emissions associated with the production of virgin fiber.

The decision to use pre-consumer recycled wool comes from our desire to combine natural authenticity, performance, and sensory quality, while consistently advancing our journey toward a more responsible management 
of natural resources.

From an environmental perspective, it represents a more virtuous alternative.
One that preserves the qualities that make wool a fiber of excellence: comfort, breathability, and thermal regulation.

For this reason, recycled wool fits naturally into our vision, helping to:

• Promote a more efficient use of resources such as energy and raw materials.
• Integrate preferred options that preserve many of the intrinsic characteristics and qualities of conventional fiber.

The recycled Merino wool selected for the 2026 Collection delivers a reduced environmental impact without compromising the distinctive qualities of this natural fiber: a soft hand feel and reliable, consistent performance over time.