As a company that designs and distributes hats and beanies, we are aware that our items generate an impact on the environment and people. Based on this realization, we decided to embark on a path to reduce our impact as much as possible.

Our goal is set for 2025: to reduce the environmental impact of all Atlantis-branded products compared to current versions.

Where does this revolution begin? The first step was to understand and analyze what represents us most: our hats.

According to the European Commission, Life Cycle Assessments (LCAs) currently provide the best framework, among those available, for assessing the potential environmental impacts of products by considering their entire life cycle. LCA is in fact a structured and standardized method at an international level that quantifies the impacts associated with the life cycle of a good or service, according to codified and recognized indicators, including the “Carbon Footprint“.

There are several studies available for textile products, but none that we felt were close to our reality. So we conducted a specific LCA analysis on the most representative products of the Atlantis brand. It is a study that we have been engaged in for over a year, including evaluations, data collection and in-depth analysis, also made possible by the strong collaboration with our supply chain.

The result?

As a result of this study, we obtained quantification of the Carbon Footprint (CFP) of products and at the end of 2022 this data was third-party certified in accordance with ISO 14067: 2018 (Greenhouse gases Carbon footprint of products Requirements and guidelines for quantification), verification certificate CFP51/22. The analysis enabled us to identify opportunities to improve environmental performance at each stage of the life cycle, providing us with sustainability criteria to ensure more responsible purchasing and production choices so that we could draw a roadmap to achieve our ambitious goal.

Our commitment is to continue to extend the analyses to more and more products, we will use data and information from scientific papers or tools and software to calculate the Carbon Footprint, as long as they are in line with the ISO 14067 (ISO for PCF), ISO 14044 and ISO 14040:2006 (LCA) standard.